The San Pablo City Council annually approves the commissioning of an annual community benchmark survey to obtain multi-longitudinal scientific research on the collective values and needs of its community at-large. A general community outreach plan is developed through the City's consultant, Strategy Research Institute, Inc. (SRI) which reflects current City priorities and goals, and is designed into an appropriate survey instrument with research questions of interest for San Pablo City officials (i.e. City Council and City Administration).